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How often do you go to check your mail at some point during the day only to be greeted with a mailbox full of junk mail? We have all been there. The stigma related to direct marketing campaigns is that consumers and businesses alike are becoming increasingly desensitized to this advertising channel, and instead of …
Searching for a broker or not sure if you picked the right one? In my newest blog post, I discuss why you should marry your broker (metaphorically speaking of course)!
Guest blog by Margaret Owens. Showcasing a property before selling has become an indispensable activity for all who want a quick sale. But an open house done right has yet another benefit: good presentation often leads to a better price and higher profit for the seller. So, what should homeowners and agents alike do to …
Continue reading "Mistakes To Avoid When Showcasing a Property"
While maybe not the most glamorous source of business, working expired listings can give you an edge over other top real estate producers. Taking this approach to growing your business can certainly be a grind, but in the end, you can still build new relationships you may never have thought to explore. Many new agents …
Continue reading "The How and Why to Farming Expired Listings"
Unlike a typical seller, FSBOs are their own breed of animal. Anyone who has tried to market their services to a FSBO should know, they can come across as stubborn, are difficult to persuade, and lack the knowledge to successfully sell their home. That's why FSBOs make up only 7% of homes sold1. Even seasoned …